Devil’s Tear Launches Online Jewelry Brand and Announces NYC Launch Event of Limited-Edition Collection.

Devil's Tear Launches Online Jewelry Brand and Announces NYC Launch Event of Limited-Edition Collection.

New luxury jewelry line provides both men and women a talisman to embody their hopes, successes, and strengths.

Press Release

updated: Nov 9, 2018

In a debut reveling in ecological inspiration, ethically sourced materials, and a passion for social responsibility, Devil’s Tear announced the launch of an on-line shop featuring four luxury jewelry collections. The company will also host a New York City Launch Party featuring many of the pieces from their line that can be purchased during the event.

The seductive designs were inspired by the world-wide journey of both of the company’s founders who had to develop new skills to further their careers especially after facing the challenges women in the workplace may often face of being undervalued, unsupported and without mentorship. One of the founders, Nataly Glushko who oversees design and creation began the line with a focus on creating a bejeweled accessory that would help women channel their passions and fuel their desire to succeed.

“In addition to providing women and men with an amulet or a talisman they can wear on everyday basis, we see our business as a stepping stone to use our professional experience and knowledge as charitable efforts,” shared the company’s co-founder and CEO, Natalie Solak. “Devil’s Tear will work within the New York City Community, teaching real-life business skills and entrepreneurship to those who need it most. We will be able to help mold their long-term success just as we create our jewelry out of the mold for long-wear.”

Devil’s Tear features a variety of creatures that have been depicted in protective amulets, talismans or good luck charms since pre-historic times and have been crafted in consultation with Feng Shui masters to achieve the most appropriate and comforting combination of creature and color. One highlight of the collections is the bestselling, stunning dragon bracelets, which were chosen as the symbol of protection, strength and success. Most of the people who wear one of Devil’s Tear dragon bracelets refer to them as the amulets that always ensure “…a sense of security, comfort, etc…” This is also reflected in the company’s motto:

“I am not what I appear to be…I’ve been forged by my inner demons and purified by my passions…”

This highly collectible jewelry line will have pieces that range from $349 to $1499 and features precious, semi-precious stones and metals. Devil’s Tear will donate 10% of their launch sales to the anti-human trafficking non-profit organization, Life Preservers Project.

The company will hold their launch event on Friday, December 14, 2018 in New York City. For those who purchase a ticket to the event, the $40 ticket price will be discounted off any purchase during the event.

Purchase a ticket to the event at

About Devil’s Tear

Devil’s Tear was founded in 2018 and is a new, luxury jewelry company known for captivating designs handcrafted and spiritually purified in Bali giving its wearer a talisman, a good luck object that can be worn from the office to after hours, showing understated elegance for its male and female wearers. Devil’s Tear was founded by Natalie Solak and Nataly Glushko to provide a luxury jewelry piece that could be used as a sacred token to encourage and celebrate every part of the life journey. Learn more at or follow us on Instagram.

Media Contact: 

Maribel Rivera

Phone: (347) 871-6632


Natalie Solak

Phone: (718) 406-2087


Source: Devil’s Tear

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