Herve Bougon Joins Creative Artists Agency Fashion Division

Herve Bougon Joins Creative Artists Agency Fashion Division

The veteran fashion executive will be joining CAA Fashion, a division of the entertainment and sports agency, to help grow the agency’s presence in the fashion industry. Bougon will be joining in a leadership capacity, in addition to signing models, effective immediately.

Bougon and his fashion consultancy firm, The Lab, also have an exclusive agency agreement with CAA on The Lab’s luxury brand consulting efforts, according to a email statement.

Bougon has four decades of industry experience, including roles at Success Models, IMG Europe and The Lab. Bougin will be working closely with talent agent Christian Carino at CAA Fashion to grow its network globally. “Beyond representing the world’s most iconic models, [Bougin] was the architect of Europe’s preeminent modelling network and he built a prestigious commercial business in the luxury market,” said Carino in a press release on Thursday.

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